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A part of HT Media Ltd., the group's Hindi newspaper Hindustan
ranks as the 4th largest read daily in the country. Hindustan
is the 3rd most-read newspaper among Hindi dailies, with a
readership of 10.5 million. (National Readership Survey 2005).
Edited by Ms Mrinal Pande, a noted journalist, academician
and writer, Hindustan is known for its fair, unbiased
and secular news reporting and analyses. The width and depth
of Hindustan's editorial, including the newspaper's
acclaimed supplements, is quite unparalleled in the Hindi
language newspaper market.
Hindustan is also the first and only vernacular newspaper
to go all-colour in Delhi and other key markets. This has
given Hindustan an un-paralleled edge over competition.
The newspaper has four editions namely Delhi, Lucknow, Patna
and Ranchi and nine print locations namely, Delhi, Lucknow,
Varanasi, Patna, Muzzaffarpur, Bhagalpur, Ranchi, Dhanbad
and Jamshedpur catering to the reading habits of a cross-
section of audiences in varying age groups.
Hindustan is expanding rapidly in the state of Uttar
Pradesh, which is the largest Hindi newspaper market, and
where Hindustan was already the fastest growing Hindi
daily. Three new editions have been launched (in Meerut, Agra,
and Kanpur) in 2006, giving a further boost to its growth
and reach within the state.
Hindustan dominates in Bihar with an undisputed readership
of over 6 million. Its reader base is twice the size of its
nearest competitor in the Hindi daily market of Bihar and
Jharkhand (NRS 2003 vs. 2005).
With some very exciting expansion plans already underway,
Hindustan is all set to become the leading Hindi newspaper
in the country.
Currently, the Delhi edition of Hindustan is also
available online in epaper
format.
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